Advocare brings health supplement products focused on providing energy, supporting nutritional support and other various benefits to consumers. For a brand like Advocare which promotes its product through healthy lifestyles, having a strong presence on social media is crucial. It can help connect with niche consumers and deliver engaging content that can inspire potential consumers to join the Advocare community.
Creative Labs by WPIC launched Advocare on all major social media platforms in China including Little Red Book and Douyin. The Advocare Douyin account, powered by interesting healthy recipes and fitness videos quickly became very popular gaining tens of thousands of followers after only a few months from its launch. We helped Advocare create weekly content aligned with local trends and consumer lifestyle to help the brand stay relevant and engage with its active community, while promoting its various products.